Here at Relevant Social Media, we’re from Georgia and we love college football. That makes this week a significant one. You see, the two top football schools in the state, Georgia Tech and the University of Georgia, have a long-standing college football rivalry. And usually, the game where they play each other is steeped with tension and, um, even a little, shall we say, animosity?

Well, this year, Tech is a top-ranked team and headed to a BCS bowl regardless of how they play on Saturday. Meanwhile, UGA is having one of its worst seasons and has suffered some significant losses, including the unexpected death of their mascot Georgia Bulldog, Uga VII.

Well, we decided to add insult to injury and share our slightly veiled opinions of how the usually heated rivalry will play out for the 2009 game. This Mac vs PC style ad highlights that for Georgia college football fans, this is the Most Important Football Game that Doesn’t Matter at All.

The Georgia Rivalry game will be played this Saturday, November 28th. Kick-off at 8pm at Bobby Dodd Stadium.

Or Leave Us a Comment on YouTube: UGA vs GT 2009 “Obviously”

Uh-oh for the King and Queen of Social Media Sites, now Google is looking for a non-proprietary way for people to join and create social networks. In the article Google Wants To Be Your Universal Profile Too…, Stan Schroeder explains how Google’s “Friend Connect” service will make online profiles completely portable.

Here’s Google’s own explanatory video and Schroeder’s definition:

“Friend Connect is a tool which enables any website owner to add some code to their site and get a number of social features. You know, all that stuff you usually can’t be bothered to install plugins for: user registration, invites, members gallery, reviews, message posting, and – most importantly – third party OpenSocial apps.

In practice, this means that anyone will be able to log in, for example, with their OpenID on some blog, and converse with their Gtalk, Facbeook, or Plaxo friends. The web as a platform, it’s finally happening, folks.”

The idea of an Open Web is not without opposition. Zuckerburg’s Facebook again shows its monopolistic bent by obstructing Google’s initial launch of the service. So, in the battle to control the newest online medium, while Facebook and MySpace square-off over proprietary profile info, Google leaps both by creating a universal profile open app. The future of social media may be in another Google mashup. To truly achieve the effect of rubbing their noses in it, I think they should call it “MyFace” or “SpaceBook“.

Much like XM and Sirius, this will become a market where only one can survive. Social media users have watched as the two majors, MySpace and Facebook, each reporting over 65 million U.S. monthly viewers, revamped their user profiles and interactive applications into a strikingly similar format. Both now incorporate FriendFeeds, both incorporate (limited) customizable layout options, and both feature a Twitter-like status update.

Facebook boldly steps towards the next obvious plateau in social media networks, the Universal Profile. Rather than creating multiple individual profiles or even cutting and pasting your favorite quotes, pictures, and About Me’s from one site to the next, you will be able to create one profile and export it across platforms. Right now, Facebook only offers this feature with “partner sites” (see highlight), but soon it will have to expand the service to their top competitors, like MySpace, Bebo and Google’s Orkut.

What Facebook says about its new Exportable Profile:
Real Identity
Facebook users represent themselves with their real names and real identities. With Facebook Connect, users can bring their real identity information with them wherever they go on the Web, including: basic profile information, profile picture, name, friends, photos, events, groups, and more.

Friend Linking
People count on Facebook to stay connected to their friends and family. With Facebook Connect, they can take their friends with them wherever they go on the Web. Developers can add rich social context to their sites. Developers even can dynamically show which of their Facebook friends already have accounts on their sites.

I am looking for 6 to 8 Social Media Interns to work at our Sports Marketing Firm

Do You Love Sports and are you already spending hours of your life on blog sites (your own or others) posting comments and responses? Then you should be able to put your passion to work, be compensated for your skills, and be able to write about your ability on your resume.

If you would like a chance to prove yourself in the world of Online Sports Marketing, please send me an email or DM me on Twitter.

Please know that to be considered for this position, you must have a knack for online promotion, creating groups and collecting friends using MySpace, Facebook, LinkedIn, and Twitter. We can help you turn those skills into a resume-building asset, but you have to bring some know-how and a lot of passion. We are promoting an exclusive sporting event that will be broadcast on national television this fall. Let me know you’re interested by sending your resume along with links to your social networking profiles to my email: sbutler@sportslegendschallenge.com.

Location: Sandy Springs, North Atlanta
Compensation: $8 per hour/ 40 hours per week