Archive for the ‘China Shakes the World’ Category

Building Up for Beijing

Friday, June 6th, 2008
Shawn Butler waving in front of a hazy perma-fog enshrouded Bird’s Nest at the site of the 2008 Beijing Olympic Games
China is experiencing a quick build-up of population, infrastructure, and business investment visible up and down the eastern coast. This growth is fueled by the impending 2008 Beijing Olympic Games. The awarding of the Games to Beijing on July 13, 2001 was seen by the Chinese as a sign from the world community that China has arrived. Peter Frank, the Olympics program director for UPS, defined the Chinese feeling for these Games by saying, “The Beijing Olympics are really the China Olympics. Winning the bid really vindicated China as a world power. The people here really look at the Games as a Coming Out Party.”
The idea of the Beijing Olympics as a “Coming Out Party” for China is echoed by many organizations across major industries in the country. Susan Davis of CARE, on loan to the Coca-Cola Company in Beijing for the duration of the Games, said “It’s a Coming Out Party—a chance for China’s big appearance on the world stage.” China has invested billions into the building up of facilities and infrastructure to support the Olympics and the forecasted eight million guests and visitors that will hit China’s major cities, airports, and traffic patterns during the summer of 2008.
China’s growth has transformed the once conservative nation “from Miser to Glutton.” China is now the worldwide top consumer of Coal, Water, Steel, Soybeans and Crude Oil. The nation is also facing head-on the very real effects of a shortage of clean air and water, as well as deforestation and desertification of land reserves. Respiratory and heart diseases related to air pollution are the leading cause of death in China. These horrifying statistics reveal the effects of rampant and unregulated growth without regard for the environment.
Coca-Cola & CARE
This issue has particularly come into focus as the eyes of the world settle on China for the 2008 Games. CARE’s Susan Davis states that these Games have already been subtitled “The Green Olympics,” with incredible focus being placed on sustainable or renewable resource usage, recycling of materials, and environmentally friendly practices. Davis says that CARE’s work with the Coca-Cola Company has aimed at “water, packaging, and climate.” All three are hot topics for the green-friendly movement that is late in coming to the Chinese people. Davis enumerated Coke’s goals at the Games “to give back all the drops of water they use, to take back all the bottles they make, and to grow the business, not the carbon.” The final goal relating to being “carbon neutral” refers to the act of off-setting carbon emissions created during the manufacturing and distribution of a product.
Coke’s lead on the issue of improving environmental practices and being green-friendly could make great inroads for the Chinese people as they have a chance to see these ideals put into practice for the Olympic Games. But strong, grassroots governmental intervention and public education will still be required in order to create real change. The current environmental issues stem as much from the Chinese culture of indifference to nature as from the lack of environmental protection laws. –Shawn Butler
Share

My First Day in China

Tuesday, May 13th, 2008

Well, it is a beautiful morning here in Shanghai and crowds of nearly-identical brown-haired and beige-skinned people pass below my second-story window of the Charms Hotel in cars, bikes and mopeds. Just as our professor told us, there is English—-or attempts at English-—written all over the place, but there are still plenty of unintelligible signs that feature characters made up of dashes, lines and boxes with no translation at all. This is definitely the most “foreign” of any country I have visited.

There are twenty-two of us including my program director and international business professor. We travel on a chartered bus and remain fairly sheltered from the realities of this, the most populated city in the most over-populated country in the world. We arrived after an 11 hour flight from Paris, on Sunday morning and cleared customs around noon. The time change was six hours from France, but a more convenient 12 hours from EST. Monday morning, at our first company visit with US Commercial Services of our own Nat’l State Dept., our guest speaker told us that Shanghai’s population of 20 million people was like fitting the population of Texas into the state of Delaware. He said that this is a problem that many non-Chinese companies have when they come here, that all they see is a bubble of untapped population or an open market of 1.3 billion potential consumers. They don’t see the reality that over 3/4s of this giant population is living on around $1 a day. The savage need for survival overshadows the wants for the people of most of this subcontinent.

On that note, we enjoyed a quick lunch at McDonald’s; Big Mac, fries, and Sprite for under $2.00, thanks to the PRC’s valuation control of the RMB, keeping the Chinese currency’s exchange rate artificially low. And MickeyD’s proves its core-competency of reproducing consistent “quality” in every venue worldwide. I can attest that the sandwiches served up in cardboard boxes are just as bad in China as they are anywhere in the States.

Yesterday afternoon’s schedule took us to a field trip of Shanghai Krupp Stainless Steel, a Joint-Venure of ThyssenKrupp and the Chinese government that manufactures flat-rolled stainless steel for all sorts of stuff, knives, pots, car exhaust systems… Their British GM gave us an overview of how the German company was sorting out issues with Chinese government regulations and the oddly over-priced yet inexpensive Chinese labor. They are some of the lowest paid nationals in the developed world, but they work a full week and require 3 times pay for overtime and holidays. It’s definitely an interesting system.

It was during our tour of the pounding and thrumming steel presses on the factory floor at about 3:30pm local time that the earthquake hit. And being less than 100 miles away from the epicenter of a 7.8-measured earthquake, it is lame to report that we didn’t feel a thing. The news told us that “Skyscrapers swayed in Shanghai,” and there are skyscrapers a-plenty in this city, but we were not in one at the time of the quake. So, sorry, not much to report there. The tour did get exciting when they used an overhead crane to haul a two ton roll of steel past us to load it on the press. I thought, “Hmmm, Jeff might have really enjoyed this little tour.” My friend in the program, Jaime LaTorre, a GT engineering grad., said he thought it was a great factory tour. I admit I was rather bored.

Last night, we went to dinner at another Chinese food place that served us stir-fried vegetables, pork and rice that tasted like anything I could have ordered up from any mall-chinese restaurant in the US, but I did drink a delicious lemon-watermelon juice with it. So how’s that for exotic Far Eastern cuisine? I’ll have to push my little horizons a bit further for meals tomorrow. –Shawn Butler


The Pearl Tower in Pudong District and Shawn Butler at People’s Square
Share

U.S. Also Exports Dreams

Tuesday, February 26th, 2008

The American Dream is no longer exclusive to America. During the past 20 years, 1.3 billion Chinese have also dared to dream as indulgently, as hedonistically, and as short-sightedly as our culture does. Long admirers of the reckless and materialistic American lifestyle portrayed in our Hollywood film exports, the rising core of the Chinese population is becoming free to pursue the American dream of self-indulgence and instant gratification of all their wants.

“Chinese dream of buying a car, a house, a first-class education for their children, and a range of consumer goods conferring status and convenience, just as they do to middle-class families in Europe and America. As disposable incomes rise, people are eating more protein and using more electricity to run their computers, televisions, and household appliances,” writes James Kynge in his book China Shakes the World (Houghton Mifflin, 2006). We are seeing China undergo in a very short period of time the changes that the U.S. and other developed countries underwent over the course of three centuries. China is being forced through this period of turbulence at an incredible pace because of the social, economic, and political pressures within and surrounding the country. The velocity of the change, rather than the change itself, is the root of the many ills currently plaguing the budding progress of China.

The rate of change in China has not allowed the nation to develop a mature social conscience and moral law. Chinese history is steeped in great thinkers, wise men and profound philosophical insight. This makes it all the more appalling that they have degenerated into a nation without a moral compass. The 1960’s rise of communism imposed atheism that undermined the current generation’s ethical foundation. Kynge states that “[t]he ideological vacuum that replaced communism undermines [trust]. The daily diet of propaganda disorients it. The venality of officials devalues it. The ascendance of a value system dominated by money hollows it out. What is left is a society in which describing someone as honest can just as easily be a gentle criticism as a compliment.”

Without a strong national moral compass, the country is rampant with instances of fraud, deceit and counterfeit. In many instances, these are only for the gain of wealth, but often the cost of the deception is human lives. We read from Kynge that “every time a Hollywood blockbuster was cut, it would appear on DVD in China before it had been released in the same format in America… A sixth volume in the series of Harry Potter novels appeared in China months before J.K. Rowling had written it… Kettles blow up, electrical transformers short-circuit, medicines have no effect, brake pads fail, alcoholic beverages poison those who drink them, and the use of inferior milk powder has caused several babies to starve to death.”

From our Western-centric point of view, it is simple to feel aloof from the morally remiss situations we read about in the East. However, we need to recognize that Americans are one of the leading forces causing the rapid changes to the Chinese nation. Kynge reports that “it is the advertising, marketing, and sales executives in Europe and the United States, as well as the shareholders of the brand-owning company, that take the lion’s share of the value from the product that the migrant workers create.” When we comment that the changes in China are happening too fast for the country to reasonably adapt, we cannot ignore the powerful influence that the demands and the unintentional export of the US culture have had on their current situation.

So it should be no surprise that the ambitions and appetites of its people are also following suit. China is adopting the same American dream of self-improvement, comfort and wealth that has been the calling card of immigrants to our country for so long. However, “in spite of the resemblance China bears to America in an earlier stage of its development, the chances that the Chinese will one day be able to consume at the same rate as Americans do today are close to zero. It is not that they will choose to be more frugal. It is simply that the world does not have the resources to cater to 1.3 billion Chinese behaving like Americans.” It should be added that the world in its current environmental situation does not have the resources for the 300 million Americans to continue behaving like Americans either. –Shawn Butler

Share